An Introduction to The Event Planning Cycle
Everyone in the events industry knows that event planning isn’t a one-off exercise, and neither does it always fit into a neat linear progression.
But what does the event planning cycle look like? Below we’ve illustrated many of the key aspects of event planning, and if you scroll below the infographic, we’ve got more details on each.
The event planning cycle explained
The event planning cycle can be roughly divided into 4 quarters: Planning, Promotion, At-Event and Post-Event.
However many aspects of event planning doesn’t fit neatly into just one of the quadrants, and should really be practiced throughout the cycle.
First and foremost is community building; and this is followed by the continuous cycle of data capture, analytics, feedback and refinement or improvement.
To help you with each of the major aspects of event planning covered in this infographic, take a look at these additional resources we have for you:
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