The images and videos people share of your event are a rich source of free marketing material, but what do you need to know before you share someone else’s experience with your followers? User-generated content (UGC) is attracting a lot...
Tag - marketing
Events are changing, and how event organisers approach event marketing is changing too.
Facebook may be a behemoth, but can ephemeral messaging app Snapchat give event organisers a leading edge when connecting with a younger audience?
Don't undermine all the great work you're doing to promote your events, by falling into one of these 4 common mistakes.
Discover how to choose the right marketing agency for your event and manage client-agency expectations so you can enjoy a happy and fruitful partnership.