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THE HERO PLAN Workshop Free Presentation with Cocktail


Giovedì 28 settembre 2017 dalle 19:00 alle 20:30 (CEST)

THE HERO PLAN Workshop Free Presentation with Cocktail

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RSVP 86 Biglietti 27 set 2017 Gratuito  

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THE HERO PLAN Workshop: a gamified, lean journey to design your killer strategy

Do not miss the presentation in Italy of The Hero Plan Workshop designed by Daniel Vecino. The Workshop will be directly held by Daniel Vecino the 16th & 17th of November 2017 at Polo Tecnologico Pavia.

The Hero Plan is a guide for your battle to find the killer strategy, a strategy that is focused, different and memorable.

A gamified, lean adventure that uses a Battle Board and a story with Heroes and Villains to guide you step by step all the way to the end design of a legendary proposal.

A goal you can only achieve by practical and real application of effective neuromarketing techniques.

Are you ready to fight?



60-90’ (presentation + questions)


  • The Hero Plan
  • Lean Strategy
  • Neuromarketing
  • Innovation
  • Gamification


    • Three keys of a killer proposal: Focus Focus Focus + Different + Memorable
    • The Hero Plan: A gamified lean journey to design your killer strategy, taking the most of neuromarketing
    • The Hero Plan Mission Board: how to find your purpose, your focus
    • The Hero Plan Battle Board: how to design your strategy and tactic
    • The art of being memorable: How to be remembered and chosen among your competitors in the battlefield
    • The Hero Plan & Lean Startup
    • Goals and benefits
    • Format

A special discount for each participants that will subscribe THE HERO PLAN Workshop 

"Focus on a memorable difference that matters to your customers"
Ash Maurya, Running Lean

"The Hero Plan, a systematic and gamified lean method to design your strategy"
Alex Osterwalder, Business Model Generation

"Gamification to design strategy and business models. Awesome!"
Sergio Jimenez, Gamification World


International expert & outsider in lean strategy, business models, innovation and neuromarketing.

Vecino fights alongside professionals and companies from all over the world, leanly designing focused, different and memorable proposals.

Until 2017,

  • 6 companies founded: mobile technologies, mobile payments, strategy, marketing and communications.
  • +350 distinctive staging events all over the world.
  • +20 countries in last years

Read The Hero Plan preview now!

MORE INFO | Follow Daniel Vecino on Twitter

Hai domande relative a THE HERO PLAN Workshop Free Presentation with Cocktail? Contatta FORTYTWO & AGEVOLUZIONE

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Quando e dove

Via F.lli Cuzio, 42
27100 Pavia

Giovedì 28 settembre 2017 dalle 19:00 alle 20:30 (CEST)

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FORTYTWO is a NO ORDINARY strategic and innovation agency. We help our clients to grow through idea management, innovation an strategy utilizing a unique, revolutionary and unconventional business model and approach.

AGEVOLUZIONE is a resident company in Polo tecnologico Pavia working on IOT for industry and home.

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THE HERO PLAN Workshop Free Presentation with Cocktail
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