€300 – €400

Building Sustainable Change For Europe: Workshop with Doug McKenzie-Mohr

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€300 – €400

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Learn how to harness the power of sustainable, healthy behavioural change to help strengthen and re-build our communities.

About this Event

The response to the current Covid-19 emergency has demonstrated the power and impact of collective behavioural change. Now more than ever, we need to harness the power of sustainable, healthy behavioural change to strengthen and re-build our communities.

AquaTT has partnered with leading Environmental Psychologist Dr Doug McKenzie-Mohr to host an online workshop that will be specifically adapted to supporting sustainable behaviour change in Europe.

Building on the success of our previous workshop in June 2020 (almost 100 participants representing county councils, government departments, state agencies, charities, healthcare and environmental organisations), we are expanding to offer an online introductory workshop on Community Based Social Marketing for a European audience in February 2021.

Who should attend?

The workshop is targeted at those who design or fund programmes that encourage individuals or organisations to engage in sustainable or healthy behaviours. These include people working in initiatives for environmental protection, sustainability, water and energy efficiency, pollution prevention, conservation, and transport changes, in addition to environmental education, social innovation, healthcare and public health professionals.


Most programs to promote health, safety and sustainable behaviours rely upon disseminating information. Research demonstrates, however, that simply providing information has little or no effect on what businesses, organisations or individuals do. But if not ads, brochures or booklets, then what? This workshop provides a comprehensive introduction to community-based social marketing and how it can be applied to nurture healthy, safe and sustainable behaviours.

Note that this workshop will be delivered through English.


The workshop will be held over three afternoon sessions (13:30 – 17:30 CET on each day) from the 1st-3rd of February 2021.


There are three price brackets for the attending the workshop:

• Individual registration: €400 per person

• Early bird registration: €350 per person – register before 20/01/2021

• Group discount (5 or more people): €300 per person

Further discounts may be available to organisations in exchange for help with promoting the workshop to their members. Please contact us for more information.

In addition to attending the workshop, all participants will receive an e-copy of Dr McKenzie Mohr’s book, Fostering Sustainable Behavior, access to extra online learning resources and a certificate of attendance.

Payment and Cancellation Policy

Participants must pay in advance to receive access to the workshop.

Participants who wish to cancel their registration will receive a full refund if cancellation is made before Wednesday 20 January 2021. For cancellations between Wednesday 20 and Wednesday 27 January, participants will receive a 50% refund. Any cancellations after 27 January will not receive a refund of the fee paid.

If you want to change the name for a particular reservation you must inform AquaTT before Wednesday 27 January.

If you need to pay by invoice or would like to discuss pricing options further please feel free to contact us.

If for any unforeseen reason the workshop does not take place, you will receive a full refund off the fees paid.

If you have any questions, please do not hesitate to contact Sarah Sarsfield, AquaTT Communications and Project Officer at events@aquatt.ie

Data storage

Please note that by registering your interest for this workshop, you are providing consent for AquaTT to store your registration details. These registration details will be shared with Dr Doug McKenzie Mohr for the purposes of preparing this workshop.

If you have any queries about how your data will be stored or used, please contact events@aquatt.ie.

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