Learn the key principles, tips and tricks for all of your digital marketing efforts.
We have teamed up with an experienced digital professional to provide you with 5 weeks of Digital Marketing training for 5 weeks.
Each session is self-contained but will work with the previous modules so that you can make the most of all the activities outlined. All examples, case studies and brainstorming sessions will concentrate on issues related to the tourism industry and online travel marketing opportunities.
Online Training Modules:
Week 1. Introduction to Digital Marketing for the Travel Industry and Website Optimisation
Week 2. Designing Content for your Target Audience - Part 1
Week 3. Designing Content for your Target Audience - Part 2
Week 4. Email Marketing: Who, Why, What, How and When
Week 5. Social Media Marketing 101
