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Digital Transformation in the Public Sector Masterclass

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Feb 20

Digital Transformation in the Public Sector Masterclass

By Joanne Sweeney, Public Sector Marketing Pros

When and where

Date and time

Wed, 20 February 2019, 10:00 – 16:30 GMT

Location

Ashling Hotel Dublin Parkgate Street Dublin 8 Ireland

Map and directions

How to get there

Refund Policy

Contact the organiser to request a refund.

Description

This one-day masterclass provides a step-by-step framework on how to set your organisation up for digital communications transformation. Benchmark where you are now and how to elevate your digital communications practices.


Masterclass agenda

Step 1: Discovery: Establish where you are now in your digital transformation journey.


Step 2: Micro-Moments: Step into the shoes of your key audience's and understand how to communicate at the right time, with the right message, on the right channel and at the right speed.


Step 3: Digital Footprint: Audit of your existing digital channels (web, social media, email marketing etc.)


Step 4: People and Skills: How to scale digital skills and knowledge within your organisation.


Step 5: Content: Planning, creating, publishing and monitoring digital content.


Step 6: Policies and Procedures: Policies and procedures for good governance.


Step 7: Measuring Success: Measuring success and understand the role of data.


The Masterclass attendees will be provided with a Handbook.


FAQs

How can I contact the organiser with any questions?

Contact Joanne Sweeney on 087 6237373 or email info@publicsectormarketingpros.com

Tags

  • Ireland Events
  • Dublin City Events
  • Things to do in Dublin
  • Dublin Seminars
  • Dublin Government Seminars
Event ended

Digital Transformation in the Public Sector Masterclass


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Joanne Sweeney, Public Sector Marketing Pros

Event creator

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