Sales Ended

Fuelling Ambition Cavan - Creating More Ambitious Female Entrepreneurs!

Event Information

Share this event

Date and Time



Radisson Blu Farnham Estate Hotel, Cavan



View Map

Friends Who Are Going
Event description


Enterprise Ireland and Network Ireland announce ‘Fuelling Ambition - Steps to Success’ Roadshow for female entrepreneurs in the North East

Elevator Pitch Competition with prize package worth €4000

The ‘Fuelling Ambition - Steps to Success’ North East event, organised by Enterprise Ireland and Network Ireland, in conjunction with the Cavan Local Enterprise Office (LEO), Cavan Business Women’s Club and the Entrepreneurs Academy, will take place in Radisson Blu Farnham Estate Hotel, Cavan on Wednesday 28 June 2017 at 6pm. The event is free of charge to existing and potential entrepreneurs and business women. Booking is strongly advised.

Alison Cowzer, East Coast Bakehouse, Drogheda and Dragon’s Den and Dr Christine Cross, University of Limerick, will share their business journeys and ‘steps to success’ at the event. The aim is to encourage, support and drive the ambition of female entrepreneurs in the North East and across the country.

Building on the successful ‘Fuelling Ambition’ initiative introduced in 2016, this year’s roadshow will feature an Elevator Pitch competition with a prize package worth €4,000 at each event including:

  • 10 sessions with Enterprise Ireland Mentors
  • Attendance at Enterprise Ireland’s Excel at Export Selling training programme
  • Annual membership of Network Ireland
  • Leadership training programme with the Entrepreneurs Academy, a national entrepreneur development organisation

Representatives from Enterprise Ireland, the LEOs and Network Ireland will be on hand to discuss the wide range of supports available to female entrepreneurs and those thinking of starting their own businesses. The event will also provide an opportunity to network with like-minded entrepreneurs and business people.

Sarita Johnston, Head of Female Entrepreneurship, Enterprise Ireland, who will be speaking at the event said: “A key focus for Enterprise Ireland is supporting companies to start, innovate and scale by realising their growth potential and global ambition. We want to see more women starting their own businesses and more women successfully scaling their existing businesses. We are delighted to be working with Network Ireland, the Local Enterprise Offices and the Entrepreneurs Academy to connect with and encourage as many existing and potential female entrepreneurs as possible.”

Becci Harrison, President, Network Ireland said: “Network Ireland is the leading networking organisation for professional women in Ireland. We are delighted to bring the ‘Fuelling Ambition – Steps to Success’ roadshow to Cavan this year. Alison & Christine have a wealth of business knowledge and I think it’s a real opportunity for other business women to hear what they did to get to where they are today and to connect with like-minded entrepreneurs in the area”.

Marcella Rudden, Cavan LEO said: “We will all learn so much from these entrepreneurs who have inspirational business stories. An exciting addition to this year’s event is the Elevator Pitch competitions which are open to all attendees. A valuable prize package worth €4,000 at each event is up for grabs to help the winner with their own steps to success”.

Facilitator for the event is Mary O’Rourke, Former Minister and we are delighted that Mary is taking time out of her busy schedule to be with us on the night.

Alison Cowzer is co-founder of East Coast Bakehouse - a new large scale food manufacturing business based in Drogheda Co Louth, producing a range of cookies and biscuits for the Irish, UK and European markets.

As an investor and Dragon, on RTE’s Dragon’s Den series, she has made investments in a number of start-up enterprises. A co-founder of The Company of Food, Alison also works with small group of High Growth Potential Irish Food SME's, aiming to generate significant return for both the entrepreneurs and investors through equity investment, mentoring and sharing of food industry expertise.Alison is also a Director of Elivar, a high potential Irish start up focussed on the sports nutrition market.

Alison also spends some of her time on marketing, branding and strategy projects with a number of NGO's: she is passionate about increasing the number of women in politics in Ireland (currently at only 22% in Dail Eireann), and is a board member of Women for Election, a non-partisan organisation that provides training, mentoring and support to women interested in getting involved in political life. She is also a direcor of the Ronald Mc Donald House Charity, supporting families of seriously ill children.

Dr Christine Cross is Head of Department, Personnel and Employment Relations at the Kemmy Business School, University of Limerick. She is widely published in international journals and has also recently edited three textbooks on the area of managing people at work.

Prior to joining UL she worked for a number of multinational organisations in both management and human resource management roles which led to her interest in researching the area of women in management.

Recently Christine was commissioned to research and prepare a White Paper on the topic of developing policy on Female Entrepreneurship in Ireland.

She is also co-director of the Age in Workplace research network based at the University of Limerick.

Pictured at the launch of the “Fuelling Ambition: Steps to Success” North East roadshow are: L-R (Anne Caldwell, Enterprise Ireland, Becci Harrison, President, Network Ireland; Alison Cowzer, East Coast Bakehouse & Dragon’s Den; Regina Behan, President Network Ireland – Louth Branch; and Marcella Rudden, LEO Cavan

Criteria for One Minute Pitch

Selection for pitching will be based on the following criteria:

1. Assessment of the business, how many employees do you have?

a) Early Stage Business – less than 2 years

b) Established Business – 2-5 years

c) Advanced Business – Over 5 years

2. Why do you deserve to win?

a) Is the business Innovative?

b) What is your business strategy?

c) Do you have a business plan?

3. Ambition/drive/motivation of the promoter.


1 Falls significantly below the acceptable standard in respect of this criterion.

2 Falls below the acceptable standard in respect of this criterion.

3 Meets the standard in respect of this criterion.

4 Exceeds the acceptable standard in respect of this criterion.

5 Significantly exceeds the acceptable standard in respect of this criterion.


The 5 finalists will be notified on the day of the event if they are pitching that evening.

Please Note the Decision of the Judges is Final.

Share with friends

Date and Time


Radisson Blu Farnham Estate Hotel, Cavan



View Map

Save This Event

Event Saved