We'll start the evening by throwing out a few simple questions that will help you tease out exactly what it is that makes your facility different from the others - maybe its your location, your beliefs, your staff or your extra services. As everyone in the room has the same target audience this first segment is all about setting yourself apart in the crowd. The advice given is easily tailored to each individual.
Moving on, once we have those answers we're going to show everyone exactly how they can use their key ingredient (what makes them stand out) to build their image and profile. This is really about how images, language and wording as well as consistency is really important.
Lastly we'll cover exactly where and how to promote your service. This is a run through of what you should have on your website + how to promote using Facebook and social media.
At the end of the session everyone will leave with an idea of how to promote their business, and have the first stages in creating an online strategy completed.
This session is run by ZEAL creative, Clare and Ian Clevett have over 12 years experience working with some of the biggest brands on the planet, they currently work with SME's all over Ireland to get their businesses online and getting results.