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IAB Connect 2020 - NEW RESCHEDULED DATE 17TH JUNE

IAB Ireland

Wednesday, 17 June 2020 from 08:30 to 12:30 (IST)

IAB Connect 2020 - NEW RESCHEDULED DATE 17TH JUNE

Ticket Information

Ticket Type Sales End Price Fee VAT
Quantity
Early Bird Members - Individual ticket 1 Jun 2020 €145.00 €0.00 €33.35
Early Bird Non-Members - Individual ticket 1 Jun 2020 €190.00 €0.00 €43.70
IAB IRELAND MEMBERS BRANDED TABLE   more info 17 Jun 2020 €750.00 €0.00 €172.50

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Event Details

 

 

In light of the ongoing concerns around the spread of the Coronavirus - COVID-19, we have decided to reschedule IAB Connect from the original date of 2 April to a date later in May / early June.  

We are working with the venue to choose a new date soon and will let you all know that new date asap.  

All existing bookings will be transferred to that new date and we will use the extra time to ensure the event is our best attended, most engaged yet!  

The IAB Ireland team look forward to liaising with you over the forthcoming weeks - stay well!
 
LET'S TALK DIGITAL CREATIVE 
 
In 2020, we are looking to really champion the best in digital creative and in turn digital advertising effectiveness. 
 
Join us at IAB Connect 2020 and be part of the conversation about digital creative. 
 
At our new venue for 2020, The Alex, this year's Connect will be an interactive conversation about how to improve creative online - and how to utilise Digital formats to be more effective on driving both brand metrics and business results, and in turn provide a better digital advertising experience for all.   
 
We are thrilled to have as our keynote speaker Orlando Wood, Chief Innovation Officer with System1, and author of best-selling and highly acclaimed book Lemon (IPA, 2019). 
 
 

LEMON ONLINE

Using a unique mix of neuroscience, cultural history and advertising research, Orlando will show how an increase in abstract, left-brain thinking has undermined creativity and made advertising less effective.   Today, advertising is flatter, more abstract and devitalised; a style diametrically opposed to effectiveness, one that no longer moves people and no longer attracts or sustains attention. 

In this keynote for IAB Ireland, Orlando will share fascinating new work showing the importance of right brain features in online advertising (video and display), including the importance of characters (fluent devices).   He will provide practical advice for all and will answer your questions on how to make online advertising even more effective.

 
     


We will also showcase award winning Irish creative across all formats, with presentations from Kinetic, Rothco and others. 
 
If you are working in Advertising or Marketing, this is a must attend half day conference with the latest in best practise and innovations to create A Better Digital World and a stronger more dynamic Irish digital advertising industry.
 
 
Do you have questions about IAB Connect 2020 - NEW RESCHEDULED DATE 17TH JUNE? Contact IAB Ireland

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When & Where


The Alex Hotel
Fenian Street
Dublin 2
Ireland

Wednesday, 17 June 2020 from 08:30 to 12:30 (IST)


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Organiser

IAB Ireland

IAB Ireland is a member of the global IAB network of online advertising trade associations. Affiliated to IAB US and IAB Europe, IAB Ireland shares the IAB purpose to PROVE, PROMOTE and PROTECT the online advertising industry.

IAB Ireland is a not for profit organisation.

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