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Introduction to Evaluating Science Communication & Public Engagement

Methods For Change

Thursday, 28 September 2017 from 13:00 to 16:30 (IST)

Introduction to Evaluating Science Communication &...

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About This Workshop

This workshop will introduce you to the fundamentals of evaluating public engagement and science communication. You will learn how to design your evaluation to collect the right information when evaluating your project, programme or activity:

The workshop addresses the following topics:

  • Why evaluation matters
  • Foundations for good evaluation: establishing measurable outcomes and logic models
  • Introduction to the evaluation toolkit: questionnaires, observation, ethnographic approaches, qualitative interviews, focus groups and quantifying open-ended data
  • Obtaining a representative sample for your evaluation
  • Establishing a realistic evaluation plan


Register now to get started planning your evaluation!

Also consider this self-paced online course offering detailed guidance on the full range of evaluation methods you can use:

Go to course page: Public Engagement Evaluation



Dr. Eric Jensen Associate Professor

Dr. Eric Jensen (Associate Professor, Dept. of Sociology, University of Warwick) is a leading social scientist specializing in innovative methods of conducting impact evaluation research in informal learning and public engagement contexts.

Jensen is author of Doing Real Research: A Practical Guide to Social Research (SAGE). He has extensive experience designing and conducting quantitative and mixed methods evaluations at institutions including the National Gallery, London Zoo, Natural History Museum, Cheltenham Literature Festival, the British Museum, San Diego Zoo and Bronx Zoo. Dr. Jensen holds a PhD in Sociology from the University of Cambridge (UK). He teaches social research methods at the University of Warwick. 

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Research Methods
Impact Evaluation
Survey Design
Qualitative Methods
Quantitative Methods


Dr. Joseph Roche Assistant Professor

Dr. Joseph Roche is an astrophysicist and Assistant Professor in science education at Trinity College Dublin. He has worked for NASA and observed symbiotic stars using the Hubble Space Telescope.

He teaches Science & Society and Communicating Science on a Master in Science Education programme at Trinity College and is course coordinator of a Postgraduate Certificate in 21st Century Teaching and Learning. His current research interests include: informal science education, citizen science and evaluating public engagement in science. 


Science Education
Citizen Science
Science Communication

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University Staff€96
Charities & unaffiliated individuals€78
Concessionary (students & unemployed)€48

Do you have questions about Introduction to Evaluating Science Communication & Public Engagement? Contact Methods For Change

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When & Where

Trinity College


Thursday, 28 September 2017 from 13:00 to 16:30 (IST)

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Methods For Change

Guiding you on state of the art research techniques

Methods for Change is a series of practitioner focused workshops designed to guide you and your organisation on the best evaluation and research techniques and ideas available. These sessions will empower you and your organisation to become more effective at gathering and getting the most out of your data.

Workshops cover a range of evaluation tools and techniques for data collection and analysis, focusing on different sectors with invited expert speakers and facilitators. All of this is aimed at helping to provide resources and support to enable better quality evaluation and research to improve services and practices.

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Introduction to Evaluating Science Communication & Public Engagement
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