€95
Key Account Management

Key Account Management

Actions and Detail Panel

€95

Event Information

Share this event

Date and time

Location

Location

Carlow Gateway Business Centre

Strawhall Avenue

Carlow

Ireland

View Map

Event description
Key Account Management

About this event

You’ve probably heard it before 80% of sales comes from 20% of your customers.

While the percentages may differ from business to business, the principle holds true. Some customer accounts are simply more valuable than others. Because these customers represent a large portion of your revenue, it makes sense to have a plan to protect that revenue.

Key benefits of developing a key account plan for your business:

• Customer retention improves

• Sales growth opportunities

• Priorities become clearer

• Improved customer relationships

In this programme, we will cover the following:

• How to identify your key accounts, as its not always exclusively to revenue.

• Skills that matter

• Upselling & cross selling process to develop more sales

Developing a key Account Management Process for your business is a long-term strategy. It is often said that the difference between sales and key account management is the following:

In Sales you ‘sell’, in KAM you help customers ‘buy’.

Trainer: Jo Collins Sales Performance

Share with friends

Date and time

Location

Carlow Gateway Business Centre

Strawhall Avenue

Carlow

Ireland

View Map

Save This Event

Event Saved