Are you a business owner, freelancer, consultant or working in sales, business development or marketing but find yourself being scared of LinkedIn? Do you say things like, “I’m afraid I’ll do something wrong and make a fool of myself” or “I have an account, but what now?”

Throughout this one day workshop, you will gradually lose that fear, become empowered and learn how to define your personal brand, build trust with your target market, create great content, and drive sales through clever and efficient use on LinkedIn, along with insider tips and tricks from me.

What you will achieve in this course?

• Practical hands-on knowledge of all elements of LinkedIn. Bring your laptop so that you can update your profile throughout the day, with expert help and live demos from me.
• Confidence and empowerment in creating the best personal profile. Everything from the cover image, headline, contact information, personal summary, work history, endorsements v recommendations and more.
• Knowledge around the importance of Keywords in your personal profile.
• Content strategy: posting content, what works and what doesn’t, tracking and analysing data and the best times to post.
• Growing your network: searching and connecting confidently with new people in the right way.
• Key privacy and communications settings: how to keep control of your privacy
• Setting up and running a company page. Defining your content strategy. Matching your content to your customer personas. Posting content properly.

Here's what previous participants said:

"Any business can benefit from the insight offered by Louise to her clients. She is a clear and cogent thinker who breaks the challenge of marketing (traditional and digital) down in practical and easy to understand ways. She offers great insights into how businesses can find their audience and grow sales. I'd recommend Louise for any business interested in growing sales and developing their brand." Ross McCarthy, MD Keystone Procurement Group, Vice Chairman ISME

"Louise delivered a terrific half-day session on LinkedIn. She did a comprehensive pre-workshop evaluation to identify the believers & non-believers amongst the attendees (!) but more seriously, to be able to tailor her material to satisfy our company’s specific requirements. She gave practical tips on how we as individuals and as flagship company representatives could work to further improve our collective presence on the LinkedIn platform. Louise is warm, engaging and brings her own individuality and personal story to the sessions - she is an excellent communicator and delivered a lot of information without overwhelming us with detail. It’s definitely opened our eyes and we are invigorated as a result! We look forward to putting our fresh knowledge into practice. I would highly recommend Louise’s bespoke social media training workshops." Sara McMahon, Communications Manager EPS Group

"Louise ran a Linked In workshop which I attended. Louise took us through the whole Linked In set-up in a very relaxed and understandable way. I learnt a lot in just a few hours and am now challenged to put it all to good use. Full credit to Louise and I have no hesitation in recommending her for similar courses or for 1- 2 consultancy on Linked In or Digital Marketing in general." Bob Gee, MD Connect Promotions

Date, location, start time, finish time, refund policy and more details

• Wednesday 10th April 2019
• Cork Airport Hotel. Cork Airport
• Full day training. Arrive at 9am to set up laptops and connect to wifi. Finish at 4pm.
• Price includes tea, coffee and scones on arrival, hot lunch followed by tea and coffee and cookies in the afternoon.
• PDF copy of the slides sent post-training
• No refunds. However, if you cannot attend, please let me know in advance and your ticket will either be carried over to any of my other workshops, or we can arrange a 2 hour private one to one session instead.
• Places limited to 10 people due to the hands-on workshop nature of the course
• Bring your laptop as you will be updating your profile live throughout the day
• Free parking onsite