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“Retail reality check!” with Hillary Coghlan
Wed 12 October 2016, 18:00 – 19:00 IST
Get the most from your business - meet Hillary @ Boxworks for an insight on how to make more money from new & existing Customers.
Hillary is a passionate advocate for small indigenous businesses where she firmly believes that through a better understanding of customers and their needs and by creating good customer experiences through the service, this is where she can deliver (regardless of the product you’re selling) a great blueprint for innovation and growth in every small business. To understand your customers, their journey and touchpoints with a business and by adopting a holistic organisational approach to meet those needs, is the key to unlocking innovation to create competitive opportunities to design great customer value. In essence, this type of innovation is about creating the experiences so that customers will be repeat purchasers, spend more and become brand advocates.
Hillary is a professional and qualified Marketing and Service Design Strategist and helps small business to design services for growth & innovation. Service Design balances the needs of customers with the services provided by the business. She design services from a customer perspective and helps to apply a holistic approach to the organisation culture, process, staff and services.
Hillary can help to identify opportunities where services can be re-designed effectively and efficiently and add value to the customer experience, increase competitive advantage and create customer brand advocates.
Consultation, mentoring, training and facilitation are among the many services Hillary provides. Her methods are multi-disciplinary involving Research, Management, Marketing, Service Design and Entrepreneurial thinking to identify the intangible elements of services and determine innovative growth plans and strategies.
Compliments of Waterford Business Group