Course Content

Stop Selling and Start Influencing!

In this workshop, Sean Weafer will help you to re-set your

attitude to selling; seeing it for the value that it is and how to

take the cringe factor out of it. You will learn some practical

tools on how to make the new dynamics of sales influence work

for your business - without ever being seen as “pushy” or

“salesy” by your clients.

1. An ‘Accidental Profession’

2. Traditional v New Generation Selling

3. Redefining Sales for the Modern Age

4. The difference between a Sales Person and a Sales

Influencer

5. Trust v High Trust

6. Understanding the 4 Points of Value

7. Building the Confidence to Sell

8. What is the Secret of Sales Influence

9. The Power of ‘soft’ language when influencing

10. 5 Power Questions When Selling

11. How to Ask for the Business and Close the Deal

12. Why You Should Love Objections

13. How to Handle Sample Objections and What to Say

When They Say ‘No’

A highly practical and relevant session with the emphasis on:

• How to build the confidence to sell.
• The secret of sales influence.
• The power of “soft” language when selling.
• The 6 power questions when selling.
• Why you should love objections.
• How to Handle Sample Objections & What to Say When
• They Say “No”.
• Asking for the business.
• Closing the Deal

Your Facilitator

Sean Weafer is an international management

and sales communications coach and

professional conference speaker. His clients

include Grant Thornton, Microsoft, Indeed.com,

Financial Services Compensation

Scheme, Bank of Ireland, Keywords International,

Bearing Point and many more where he

specializes in turning experts into High Trust

Advisors in leadership and sales.

Books You Could Read

He is the creator of the G2S coaching system, is a

Marshall Goldsmith certified leadership coach

and is a qualified analytical hypnotherapist

and psychotherapist. He is the author of three

books; ‘The Business Coaching Revolution’ (2001)

‘The High Trust Advisor’ (2013) and

‘Invoking the Feminine: Strength, Love and

Wisdom’ (2019) and several e-books on

management and sales communications.

Sean's Background

Sean is an engineer by profession and specializes

in taking complex concepts in leadership and

sales and creating highly practical and

measurable tool kits for his clients to help them

excel in all areas.