€49
Secrets to Success in New Product Development

Secrets to Success in New Product Development

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€49

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Online event

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What are the secrets to success in new-product development? And why are a handful of firms so successful, while the rest underperform?

About this event

We’re excited to bring back one of the most renowned names in new product development – Bob Cooper – to host a one hour virtual session for Enterprise Excellence Week.

What are the secrets to success in new-product development? And why are a handful of firms so successful, while the rest underperform?

In this one-hour online session, Cooper highlights what’s new in NPD – the 5th Generation approach to NPD, including Iterative, Lean, and Agile Development. He then moves to the bigger picture, namely developing a Product Innovation Strategy for your business – complete with innovation goals, strategic arenas defined, and a product roadmap in place.

This event is open to the public – you do not have to be a member of IRDG to participate.

Cost €49 per person. Individual joining links for zoom will be issued to those booked a few days in advance of the event.

Further details from Mary Byrne - mary.byrne@irdg.ie or visit www.irdg.ie

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