€85

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Location

Cork

Dublin

Ireland

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Refunds up to 7 days before event

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Description

VALUE PROPOSITION DESIGN - 1 day workshop

Dublin: 24 July 2017
Cork: 18 September 2017
Galway: 9 October 2017
Belfast: 27 November 2017

Early Bird: €95
Standard: €125

Following a creative profession means spending a lot of time thinking from the perspective of “I” – what is my topic or my specific style, what do I want to stand for etc. However, without an engaged audience and buying customers the necessary revenue cannot be generated.

This is the moment when “they” perspective needs to be included into our thinking and planning. It does not mean changing the way we work, it means being able to clearly articulate why our work meets our customers’ needs.

We help you to work out a clear Value Proposition, to understand “they” perspective. We will lead the whole process and provide you with the tools and feedback you need. You will get a chance to apply the newest entrepreneurial techniques (i.e. Creative Business Model Canvas), and to discuss your ideas and challenges with us and a small group of other photographers developing their own endeavours and who are always happy to share their experiences.

Where appropriate we will look at your Value Propositions not only from a business but also from the social and cultural perspective.

What You Will Need

• Materials will be provided.

What Will You Learn:

1. What is Value Proposition and how do you test and refine your specific Value Proposition?

2. Who are the right customers you need to reach and engage to grow your business?

3. What are the needs and problems your customers need solving the most?

4. How do you effectively communicate your Value Proposition to your customers?

5. Is your business scalable?

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Date and Time

Location

Cork

Dublin

Ireland

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Refund Policy

Refunds up to 7 days before event

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