Winter Initiative Campaign

This ‘Winter Initiative’ calls on women, men, children, grandparents, cousins, neighbours, friends, work colleagues who haven’t yet ‘got going’ to get out walking, running, cycling or participating in some form of physical activity.

Local clubs and groups are also encouraged to post and advertise their events and activities online to spread the word about the Winter Initiative and encourage new people to try out different sports which they may have felt were outside their comfort zone before now.