Brand You: Personal Branding for Professionals

Let’s face it, the idea of personal branding is an overused term.

To most of us, it’s also a scary concept. Shining the light on ourselves is something many of us find awkward and uncomfortable. Mainly because of the Fear of People’s Opinions (FOPO).

Yet at the same time, being visible for the right reasons and to the right people is what many of us need. Enter "Brand You."

A comprehensive, full-day workshop designed for managers, professionals, business owners, and consultants in Cyprus.

Those who aspire to make an impact and achieve their career or business vision and personal goals. Standing out isn't just about what you do; it's about how you do it and the story you tell.

Guided by Expert Brand Architects, and an Official LinkedIn Learning Instructor, we will take you on a journey to transform your professional persona and grow a compelling brand around you.

Event Type:

This is an in-person interactive workshop led by 3 international strategists with a deep understanding of what’s needed to grow your personal brand.

It will arm you with the storytelling know-how as well as a practical strategic framework to communicate who you are, what you do and why it matters, helping you build a brand for all the right reasons.

Workshop Goals:

Discover: Uncover and articulate your unique value proposition, shaping a personal narrative that sets you apart.

Craft: Learn the art of strategic storytelling to effectively communicate your brand, engaging and inspiring your audience.

Activate: Develop a content strategy and learn how to distribute your content organically on the world’s largest professional social media platform, LinkedIn. amplifying a message that aligns with your goals, and engages your target audience.

Sustain: Equip yourself with the skills to consistently grow and evolve your personal brand as your career or business landscape changes.

Why Attend?

"Brand You" is not just another personal branding workshop. It's a transformational experience that combines the strategic rigor of brand building with the nuance of personal development. Whether you're a manager within an organisation aiming to position yourself for leadership roles or an entrepreneur looking to build a brand that mirrors your values and personal vision or business mission, this workshop is designed to turn your aspirations into reality.

Who Should Attend?

• Managers and leaders within organisations based in Cyprus, looking to enhance their leadership presence and influence.
• Professionals and entrepreneurs seeking to establish a strong personal brand that supports their business goals.
• Individuals aiming to pivot or elevate their careers through the power of personal branding.

Testimonials:

Organisers:

The workshop is organised by WAM, hosted by Factory 39.

WAM consists of Wes Henstock, Ash Rathod and Martin Zarian are founders of
creative agencies, Confid3ntial, DFC Studio and Factory 39 respectively.

Martin Zarian (Factory 39):

Martin Zarian is an award-winning full-stack brand builder, dedicated to engineering business growth without the usual fluff.

With an integrated approach that merges purpose, design, strategy, clarity, and messaging.

Martin worked with brands like FIFA, Dr. Oetker, SiGMA and Voucher Codes as well as several scale-ups in the Tech, MedTech and SaaS space and grew has successfully own personal brand on social media.

Wes Henstock :

Wes Henstock excels in creating purpose-driven brands, drawing on over two decades of experience in branding, design, creativity, and brand activation. His expertise encompasses education, leadership, and fostering a dynamic culture within organisations. He’s grown his personal brand through content and the power of networking online.

His collaborative efforts with global organizations such as the Raheem Sterling Foundation, Schuco, NY Yankees, CAT/Finning, NHS, PepsiCo, and prestigious fashion houses like DKNY, Tommy Hilfiger, and Giorgio Armani highlight his dedication to diversity and innovation. His work is a testament to the principle that a strong, purpose-driven brand is crucial for ethical distinction and significantly enhancing business growth, profit, and performance.

Ash Rathod:

Ash Rathod is a brand strategist and official LinkedIn learning instructor with a knack for crafting compelling brand stories and marketing strategies that drive growth. 

Ash’s portfolio showcases his versatility across various industries, having developed creative communications for major clients like J&J, Gilead, and BP, as well as for startups projects.

His practical expertise extends to delivering tailored workshops and courses on brand storytelling and strategy, solidifying his reputation as a pragmatic and effective brand architect for businesses aiming to scale in competitive landscapes.

What's Included?

• An 8-hr intensive but fun live workshop
• Frameworks, tools and templates
• Direct access to 3 certified brand builders
• Guided feedback & reflection
• Course certificate upon completion
• 2 Hrs of private coaching
• Networking Event
• Food & Drinks

Get the course reimbursemed

Great news: A lot of organisations have an L&D or education budget as part of an employee advocacy program that can cover our course fees. We offer multiple solutions to assist you in obtaining reimbursement for your course.

Course Invoice Details

Upon registering for a course, you'll promptly receive an invoice detailing your purchase. This document can be directly submitted to your organisation for reimbursement purposes.

Certificate of Achievement

After successfully completing a course, you'll be awarded a certificate of achievement, which will be sent to you via email. This certificate will feature your name, the specifics of the course you completed, and our official seal, serving as formal recognition of your accomplishment.

Email Template for Manager Approval

Need to get your manager's green light? We've crafted a reimbursement email template to streamline your request. Inform your manager about the course and how it's poised to enhance your professional skills. Email Template Link.